Short-form videos are all the rage.
Whether it’s for entertainment, education, or general comms, your audience prefers the short-form video format.
What’s more, with short-form content, you don’t have to reinvent the wheel. You can simply repurpose your existing long-form videos — and get ready to rock n’ roll.
With the launch of Clips by VEED — an AI-powered tool that transforms hours of long-form content into carefully-curated, shareable videos — the repurposing part has become effortless.
Curious about how Clips can help your teams? Read on to learn more.
Jump to a specific section:
- Repurposing podcast content
- Creating social video ads
- Creating highlights from webinars and talks
- Leveraging UGC content for marketing
- Micro learning
- Identifying customer quotes for social proof
- Creating meeting highlights
1. Repurposing Podcast Content
Creating video podcasts can be a serious investment, with all the time and resources that go into getting everything just right.
But if you’re not repurposing that content, you’re leaving a lot of money on the table.
Each podcast is full of interesting moments and insights that could be doing more for you, but who has the time to comb through all that footage and pull out the best parts?
Luckily, with Clips, you no longer need to sift through hours of footage to find the most engaging moments. The tool does it all for you — automatically identifying the key highlights, adding accurate subtitles, and even focusing on the active speaker. In just a few clicks, your lengthy podcast episodes are converted into a series of ready-to-share snippets that are perfect for social media.
Sharing these clips on your brand's social media accounts will not only increase engagement but also help drive awareness for your podcast. These snackable reels catch the attention of your audience, drawing them in with the best moments from your episodes.
2. Creating Social Video Ads
When it comes to creating social media video ads, there’s no need to start from scratch every time. Instead of spending hours brainstorming new content ideas, why not repurpose what you already have?
Whether it’s a podcast episode, a webinar, or another long-form collateral, there’s potentially plenty of valuable content in your existing videos that can be turned into engaging creatives.
With Clips, you can automatically pull out the most compelling segments from your videos and customize them to fit your advertising needs. What’s more: whether you need a vertical ad or a landscape one, Clips lets you choose the aspect ratio that works best for your platform.
With Clips, you don’t just save time — you also get your ads out there faster and with less effort. Plus, since you get multiple outputs from a single long-form video, it gives you the flexibility to quickly create variations for A/B testing. That way, you can see what resonates best with your audience without the hassle of manually creating multiple variants.
3. Creating Highlights from Webinars and Talks
Webinars and live talks are fantastic for engaging directly with your audience, offering that personal touch and real-time interaction.
But the value of these sessions doesn’t have to end once the live event is over. There’s a treasure trove of content in those recordings just waiting to be repurposed into short-form content that can continue to drive engagement long after the event.
With Clips, turning those lengthy recordings into bite-sized highlights is a breeze. This AI-powered tool scans through hours of footage to pick out the most engaging and relevant moments, saving you the hassle of manually searching for the best parts.
Whether it’s a key insight, a memorable quote, or an audience interaction, Clips pulls out the highlights that are sure to resonate.
Once you’ve got these highlights, sharing them on your social media accounts and other channels is a great way to keep the conversation going. These snippets ensure your webinars and talks continue to work for you long after the live event has ended.
For instance: the following snippet was picked by Clips from an hour-long webinar on mastering the art of storytelling.
4. Leveraging UGC Content for Marketing
Leveraging user-generated content (UGC) is one of the most authentic ways to boost word-of-mouth for your brand. it’s a great way to build trust and show that people genuinely love what you’re offering.
If you’ve got a long-form UGC video (that you have permission to use), such as an unboxing or an in-depth review, Clips can help you maximize its potential.
Instead of manually combing through the footage, Clips automatically extracts the most impactful and shareable snippets. Whether it’s a glowing recommendation or a particularly cool feature being highlighted, you can quickly turn those moments into powerful marketing content.
With these shareable snippets, you can easily integrate UGC into your marketing strategy, giving your audience even more reasons to connect with your brand. It’s a simple way to amplify authentic voices while keeping your content fresh and engaging.
5. Micro Learning
Most people these days prefer watching short clips over longer videos, and that includes employees in the workplace. The idea of sitting through an hour-long mandatory training module can be daunting, and let’s face it, not everyone will stay fully engaged throughout.
But what if you could break that content down into bite-sized pieces that are easier to watch and complete at their own pace?
With Clips, you can do exactly that. Instead of forcing employees to sit through a lengthy training session, Clips can take the most crucial parts of the video and convert them into a series of snackable reels.
These shorter, more manageable clips keep the learning process engaging and allow employees to absorb the material more effectively.
By turning long-form training videos into micro-learning reels, you not only make the content more accessible but also more effective. Employees can tackle the training at their own pace, ensuring better retention and a more positive learning experience.
6. Identifying Customer Quotes for Social Proof
If your brand conducts customer interviews for user research, feedback, or marketing, you’re sitting on a goldmine of marketing content. These recordings are packed with authentic insights and testimonials that can serve as powerful social proof, but sifting through hours of footage to find the best quotes can be challenging.
That’s where Clips comes in. This tool automatically identifies the standout moments from your customer interview recordings and converts them into engaging, ready-to-share reels. Whether it’s a glowing endorsement or a key insight, Clips does the hard work for you, making it easy to pull out the most impactful quotes.
Once you’ve got these clips, you can share them across your organic social channels, use them in ads, feature them on your website, or use them as sales outreach content. It’s a simple and effective way to showcase genuine customer experiences and build trust with your audience.
7. Creating Meeting Highlights
Forget about scrambling to take down meeting minutes while trying to stay engaged in the discussion. Instead, focus all your attention on the conversation and let Clips handle the rest.
After the meeting, you can simply upload the recording to VEED, and Clips will automatically identify the most crucial talking points, turning them into concise highlight reels.
These highlight reels are perfect for sharing with anyone who couldn’t attend the meeting, ensuring they’re up to speed without having to sit through the entire session. Plus, they’re a handy reference tool if you need to revisit key points after the meeting. With Clips, you can streamline your meeting follow-ups and make sure nothing important gets missed.
Try it Yourself: Create AI Clips Today!
Whether you're repurposing long-form videos, creating social media ads, or capturing the best moments from webinars and meetings, Clips makes it effortless to extract the gold from your content. With just a few clicks, you can transform your long-form videos into impactful, shareable clips that drive engagement and extend the reach of your message.
Don’t just take our word for it — try it yourself. Experience the power of Clips and see how it can ease up the way you handle and repurpose your video content. Upload your first video today, and start creating something amazing in minutes.
